Product feeds

Each shop must provide an xml or csv file for each store that lists the following:

Attribute Name Status Description Example
id Required Unique ID
title Required Product name  7 For All Mankind Kimmie Straight Bair Jeans
description Required Description of product  7 For All Mankind Kimmie Straight Bair Jeans In Rinsed IndigoJeansDark wash69% COTTON 14.5% POLYESTER 14.5% LYOCELL 2% ELASTANEMachine Wash 30°C
image Required url to location of image
price Required Product price including VAT  170
brand Optional Brand name  7 FOR ALL MANKIND
category Optional Category  Jeans
url Required Landing page on your website


If you already generate files that include the above information then simply use that file and we will ignore the fields we do not need.

File format can be xml or csv. Large files can be zipped using zip or gzip

We can pick up files on a daily basis to reflect changes in availability. A useful resource Google’s product data specification (